Moxie Beauty — $15M Series A led by Bessemer Venture Partners
$15M
D2C haircare crossed ₹100 Cr ARR in 2 years. Co-investors: Fireside Ventures, Mokobara cofounders. Bessemer's first India beauty cheque signals global crossover thesis shifting from watch to invest.
Round size · vs 4-event peer range
$2.0M$15M
◆ HighSB · Dec
D2C haircare crossed ₹100 Cr ARR in 2 years. Co-investors: Fireside Ventures, Mokobara cofounders. Bessemer's first India beauty cheque signals global crossover thesis shifting from watch to invest.SB · Dec
Mandatory BIS certification for cosmetics under consideration — ~$21B BPC market affected
Would shift regulatory authority from CDSCO to BIS. Compliance is a fixed cost: 5–10 sub-scale D2C brands will likely sell rather than comply. FMCG incumbents benefit.
Entity type
Compliance cost
M&A trigger risk
D2C <₹30 Cr
6–12% of margin
High
FMCG incumbent
<0.5% of margin
None
◆ HighRM · Oct
Would shift regulatory authority from CDSCO to BIS. Compliance is a fixed cost: 5–10 sub-scale D2C brands will likely sell rather than comply. FMCG incumbents benefit.RM · Oct
On 2 March, domestic FMCG producer Dabur India revealed that it has finalised a deal to purchase a share in RAS Beauty.
◆ HighRM · Jun
On 2 March, domestic FMCG producer Dabur India revealed that it has finalised a deal to purchase a share in RAS Beauty.RM · Jun
23 Jun 26
D2C fragrance brand Fifth Sense raises Rs 6.3 crore in round led by OTP ventures
Direct-to-customer (D2C) fragrance brand Fifth Sense has secured Rs 6.3 crore in a pre-seed funding round led by OTP Ventures, with participation by Sadev Ventures, ISV Capital, and key angel investors, including Swiggy's Food Marketplace CEO Rohit Kapoor and Stayvista cofounder Amit Damani.
◆ HighRM · Jun
Direct-to-customer (D2C) fragrance brand Fifth Sense has secured Rs 6.3 crore in a pre-seed funding round led by OTP Ventures, with participation by Sadev Ventures, ISV Capital, and key angel investors, including Swiggy's Food Marketplace CEO Rohit Kapoor and Stayvista cofounder Amit Damani.RM · Jun
23 Jun 26
Charlotte Tilbury opens first flagship store in India in partnership with Nykaa
The flagship store will be operated and managed by Nykaa, which has been the brand’s exclusive partner in India since its market entry in 2020.
◆ HighRM · Jun
The flagship store will be operated and managed by Nykaa, which has been the brand’s exclusive partner in India since its market entry in 2020.RM · Jun
23 Jun 26
Salon & Spa
Beauty Garage Professional has acquired hair cosmetics brand Gofab Genesis LLP, including its products and manufacturing facilities.
◆ HighSB · Jun
Beauty Garage Professional has acquired hair cosmetics brand Gofab Genesis LLP, including its products and manufacturing facilities.SB · Jun
23 Jun 26
ATOLLA, THE MIT-BORN PREDICTIVE SKINCARE BRAND
Function of Beauty Acquires Personalized Skincare Brand Atolla
◆ HighRM · Jun
Function of Beauty Acquires Personalized Skincare Brand AtollaRM · Jun
23 Jun 26₹4 Cr
Clarity Labs Secures ₹4 Crore Seed Funding Led by Artha Venture Fund II to Scale Outcome-Driven Personal Care Platform
₹4 Cr
Clarity Labs, an outcome-driven functional personal care brand, has raised over INR 4 crore in seed funding led by Artha Venture Fund II, with participation from angel investors.
Amount
₹4 Cr
◆ HighSB · Jun
Clarity Labs, an outcome-driven functional personal care brand, has raised over INR 4 crore in seed funding led by Artha Venture Fund II, with participation from angel investors.SB · Jun
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