Growth Maturity Diagnostic

Fifteen questions, three in each of five areas. Your answers give a score for each area; nothing is read from your stores or books.

Start the 15 questions

Questions on how your hero product fits what customers expect, your stock cover and whether you track review complaints. Your own answers.

Questions on how you price against peers, your gross margins and how customers see your price. Your own answers; no peer data is shown.

Questions on your own-site share of revenue, margin after ad cost by channel, and quick commerce. Your own answers.

Questions on customers who come by referral, a content calendar and your referral rate. Your own answers.

Questions on runway, whether LTV:CAC is above 3× and a monthly P&L by channel. Your own answers; nothing is read from your books.