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How it works

From your store link to a decision.

Three jobs, in order. Each step says whether you can use it now.

Run your unit economicsFor analysts

Live, Locked or Planned on every step.

sylvr.io/founder/peersExample data
A product view of the peer brands that share a founder's product families, shown with example data

For founders

Three jobs, one place.

The founder's three jobs

Who am I up against?

  1. 1Link your storesIn testingPaste your Amazon and Flipkart links.
  2. 2Product-family peersIn testingBrands in your product families, with their names hidden.
  3. 3Benchmark financialsIn testingAdd your statements to compare with peers.

Read what consumers want

  1. 1Your categoryIn testingThe Lens: news and signals for your category.
  2. 2Review themesIn testingWhat consumers praise and complain about.
  3. 3Demand, as surveyedLiveWhat households spent, by state, from the survey. Open to everyone.
  4. 4Demand forecastLocked · sign inSylvr's projection, for paid accounts.

Test how it makes money

  1. 1Unit EconomicsLivePrice, cost, ads, payback.
  2. 2Analyze your brandLocked · sign inRun a framework on your brand.

If you are an analyst, beside the founder

Help founders decide with sourced work.

The Programme is how an analyst starts. Delivery straight to a founder is planned, not built.

The analyst track

  1. Step 1

    Apply and trial

    Applications are not open yet.

    Planned

  2. Step 2

    Explore the data

    Reviews and news by category.

    Live

  3. Step 3

    Run a framework

    Once you are in the Programme.

    Locked · sign in

  4. Step 4

    Publish a report

    Founders read it free.

    Locked · sign in

  5. Step 5

    Deliver to a founder

    Planned, not built.

    Planned

Where the data comes from

Named sources, so you can judge them.

Where the data comes from

Reviews
Public marketplace reviews, captured by Sylvr. Dated on each page.
News
Category news from named publications, collected weekly. Each category page prints the date of its newest item, and some categories are older than others.
Household demand
Projections by Sylvr from the Household Consumption Expenditure Survey 2023-24 (MoSPI). The survey rounds themselves are not loaded yet.
Your stores
The stores you link, read when you link or refresh.

Example data marks every figure on a product view above: a sample, not a customer.

Try a tool now.

Unit Economics needs no account.

Run your unit economicsFor analysts